Rock Mission

Rock brings a thrilling modern twist to the classical Pilates system. We strive to provide an environment that strengthens the mind, by nourishing the body and awakening the spirit. Here at Rock we encourage laughter and acceptance, we are community of friends in pursuit of a common goal; a healthy balanced harmonious life. To find the athlete within, Rock inspires clients to challenge themselves by stepping out of the box and raising the bar.  At rock we are the catalyst to the change you seek; are you ready?

Ellen Nalaboff

Ellen NalaboffEllen Nalaboff, founder and owner of Rock Pilates knows fitness; having been part of the industry for the past 25 years she has been able to cultivate her knowledge and expertise , which has resulted in the formation of Rock Pilates. Her mission is to nurture the mind, body and spirit of each and every one of her students.

Ellen earned her certification in Pilates from Power Pilates, she then went on to complete numerous certifications. She is a certified instructor of Spinning, Beyond Barre, SpringTone and holds a Black Belt in Kenpo Karate, just to name a modest few. Ellen is a true believer in living a balanced life, which pushed her into expanding her knowledge of nutrition. She is board certified by the American Association of Drugless Practitioners and the Chek Institute in CA. as a Holistic Health Counselor and Life Coach with accreditations through Colombia University Teachers College. With a strong background in fitness and nutrition, Ellen realized there was still something missing in her education, and that was Meditation. One of her most gratifying moments was when she was chosen by Deepak Chopra to be one of 800 global instructors to teach Primordial Sound Meditation. Ellen is the definition of well rounded in this business and she brings all of this to the Rock philosophy.

Ellen believes in a balanced life in order to find health and happiness, many people preach about this type of lifestyle, but the difference with Ellen is she practices it. Ellen enjoys giving a tree a good hug now and then, as well as sweating it out in a bootcamp styled class. Ellen has mastered the process of achieving wellness, and she is excited to bring her knowledge and expertise to Rock.

Lauren Kulchinsky

Lauren KulchinskyRock Pilates co-founder, Lauren Nalaboff Kulchinsky, has always lived in the world of fitness and nutrition. Having been raised by a mother whom the neighbors call a “fitness guru” Lauren takes her exercise practices as serious and necessary as her fast-moving business in the advertising world. Working as an Executive Producer for the past 7 years has taught her a thing or two about what people want, and she has brought that knowledge over to Rock. As VP/Executive Producer, Lauren’s responsibilities include managing the budget, delegating jobs and making sure high standards are maintained and implemented, essentially overseeing the entire project from start to finish. She is used to working quickly and making snap decisions in a fast-paced industry, these skills are the skills she brings to Rock Pilates’ business design.

In 2007, Lauren injured her back; it was during her recovery where she truly fell in love with everything that Pilates has to offer. Being a cardio junkie at heart, the concept of Pilates was a foreign one, but after being an eyewitness to the magic of the practice, she became a die-hard Pilates fan. Pilates changed her life and her body, making her core strong, and thus protecting and strengthening her back.

Lauren is the detail oriented, business minded, Yang to Ellen’s spiritually creative Ying. Ellen helps Lauren see the gray in her black and white world and together they create the perfect balance. Rock Pilates embodies this balance. Lauren brings her firsthand knowledge, expertise and passion for entrepreneurship to Rock.